Research Publications

1

Aspects of Marketing and its Influence on the Performance of Women Owned Enterprises

A Sharma, S K Jena

International Journal of Management (IJM), 2020, 11(11), 1524-1531, 10.34218/IJM. 11.11.2020.145

2

Success of Financial Inclusion - A Myth or A Reality?

S Nanda, S K Jena

International Journal of Advanced Research in Engineering and Technology (IJARET), 2020, 11(12), 1680-1691, 10.34218/ IJARET.11.12. 2020.152

3

A Critical Analysis of Machine Learning’s Function in Changing the Social and Business Ecosystem

VP Sriram, VLN Sujith, A Bharati, S K Jena, DK Sharma, M Naved

Smart Innovation, Systems and Technologies (Proceedings of Second International Conference in Mechanical and Energy Technology) Springer Nature DOI https://doi.org/10.1007/978-981-19-0108-9_36 Published on 27 June 2022 NO 5 Print ISBN 978-981-19-0107-2 Online ISBN 978-981-19-0108-9 SCOPUS Source Record ID-21100204111 Impact Factor: 1.1 3.0, 2022, 290, , 10.1007/978-981-19-0108-9_36

4

Unleashing Potential: A Thorough Exploration of Entrepreneurial Competency among Educated Youth in the 21st Century

Debajyoti Sarakar, S K Jena

European Chemical Bulletin, 2022, 11, 231-241, 10.53555/ecb/2022.11.7.28

5

Beyond Rationality: A Comprehensive Exploration Of Decision-Making In Economics And Finance

Passang Norbu, S K Jena

Journal of Namibian Studies – History, Politics, Culture, 2022, 32 (Special Issue 0n Multidisciplinary Research, 745-781, 10.59670/h1nhdj73

6

Maximizing profits and efficiency: The intersection of AI, machine learning, and supply chain financial management

Alim Al Ayub Ahmed, V Senthil Kumar, Sanjeeb K Jena, Amandeep Nagpal, Prashant Kumar Shukla, K Balachandar

Utilization of AI Technology in Supply Chain Management, 2024, , 225 - 2391, 10.4018/979-8-3693-3593-2.ch015

7

Empowering Tomorrow's Innovators: A Comprehensive Analysis of the Synergistic Role Played by Universities and Governments in Fostering Entrepreneurial Pursuits among Educated youths

Sarkar, Debajyoti, Jena, Sanjeeb K

Acta Scientiae, 2024, 4, 101-117, 10.57030/ASCI.25.4.AS12

8

The Utility of Artificial Intelligence in the Management of Financial Risk

Hari Krishna, Kumari H Pavana, Sanjeeb K. Jena, P. Raman, Nilanjan Mazumdar, Rohit Dhiman, Leszek Ziora

Recent Technological Advances in Engineering and Management (CRC Press), 2024, DoP: 26, , 10.1201/9781003531395

9

Smart Finance: Evaluating AI and Machine Learning's Impact on Investment Strategies and Financial Management

SK Nanda, SH Krishna, ST Ram, SK Jena, MF Hasan, S Durga

2024 International Conference on Trends in Quantum Computing and Emerging Business Technologies (Publisher: IEEE), 2024, , 1-5, 10.1109/TQCEBT59414.2024.10545191

10

Exploring the Link between Employee Well-Being and Organizational Performance

N Anand, S K Jena, A Pundir, M Lourens, A Prusty,

International Conference on Trends in Quantum Computing and Emerging Business Technologies (Publisher: IEEE), 2024, , 1-6, 10.1109/TQCEBT59414.2024.10545103

11

Unveiling the Intersection of Financial Socialisation and Economic Equity among Tribal Women: A Bibliometric Analysis

Kiri Badak, S K Jena

ShodhKosh: Journal of Visual and Performing Arts, 2025, 6(1), 106-121, 10.29121/shodhkosh.v6.i1.2025.554 6

12

Work-From-Home Stress and Employee Well-Being: An Analytical Study of Remote Work Challenges in Modern Organizations

MM Nayak, B Dash & SK Jena,

ShodhKosh: Journal of Visual and Performing Arts (Special Issue on Exploring Knowledge Across Disciplines: New Paradigms and Practices), 2026, 7(13s), 203-216, 10.29121/shodhkosh.v7.i13s.2026.8 281

13

Financial Socialisation of Women: A Bibliometric Analysis of WOS Database

S Nanda & SK Jena,

ShodhKosh: Journal of Visual and Performing Arts, 2026, 7(1), 750-760, 10.29121/shodhkosh.v7.i1.2026.8451

14

Plights of Terracotta Artisans of Orissa: A case study of Kotpad Block

S K Jena, J K Parida

Orissa Journal of Commerce, 2006, , 201-212,

15

Retail Marketing of the Vegetable Growers of Koraput District – A Case Study of Semiliguda Block

S K Jena, J K Parida

Orissa Journal of Commerce, 2008, II, 106-121,

16

Sectoral Analysis of Micro-enterprises in the Golden Triangle Region of Orissa – A Case Study

S K Jena, J K Parida

RMS Journal of Management and IT, 2009, 1 (II), 1-17,

17

Sustainable Agro-entrepreneurship – A Suggestive Model for Tribal Farmers of KBK Regions

S K Jena, J K Parida

Orissa Journal of Commerce, 2011, XXXII (1), 54-72,

18

Rekindling Hopes in a Forgotten Terrain – Women Empowerment through MGNREGA

S K Jena,

Indian Journal of Commerce, 2012, 65(2), 171-181,

19

Microfinance a contrivance for Financial Inclusion – An Analysis with Special Reference to Arunachal Pradesh

S K Jena,

Kangleipak Business Review, 2014, VIII, 46-57,

20

Financial Inclusion at BoP – A Suggestive Model for Poverty Eradication in the North-East India

S K Jena,

International Journal of Advance Research and Innovative Ideas in Education,, 2015, 1(IV), 173-180,

21

Corporate Governance and Sustainability of Small-Scale Enterprises (SSEs) in Odisha– An Analysis

S K Jena,

International Journal of Research in Social Sciences (IJRSS),, 2016, 6(2), 504-525,

22

Commercialisation of Traditional Knowledge and Its Impact on Employment Generation- A Case Study of Muga Silk Cultivation in Upper Assam

S K Jena,

International Journal of Business Quantitative Economics and Applied Management Research (IJBEMR), 2017, 4(1), 122-134,

23

Viability and Prospects of Muga Silk Cultivation in the Lakhimpur District of Assam

A Paul, S K Jena

International Journal of Business and General Management (IJBGM), 2017, 6(4), 33-44,

24

Sustainable Livelihood through Muga Silk Cultivation by Muga Farmers of Upper Assam-A Study of Problems or Constraints

A Paul, S K Jena

Journal of Advance Management Research (JAMR), 2017, 5(3), ,

25

Commercialisation of Indigenous Knowledge and Inclusive Development of Traditional Muga Silk Weavers of Upper Assam – An Analysis

S K Jena,

Asian Academic Research Journal of Social Sciences and Humanities (AARJSH), 2017, 4, 157-187,

26

MSMEs and Default Risk Perception for The Banking Sector in Odisha: An Analysis

S K Jena,

Intercontinental Journal of Finance Research Review, 2017, 5(7), 89-98,

27

Impact of PMEGP on Entrepreneurial Development of Tribal Beneficiaries – A Case Study of Lohit District of Arunachal Pradesh

Riko Mihu, S K Jena

International Journal of Recent Scientific Research (IJRSR), 2018, 9(4), ,

28

Employment Generation though PMEGP in Lohit District of Arunachal Pradesh – An Analysis

Riko Mihu, S K Jena

IMPACT: International Journal of Research in Humanities, Arts and Literature (IJRHAL), 2018, 6(5), ,

29

Financial Inclusion in Arunachal Pradesh – An Analysis of Problems and Constraints

Likha Eicher, S K Jena

International Journal of Advanced Scientific Research and Management, 2018, 3(6), ,

30

Divergence of Financial Inclusion: Rural Vs. Urban in Arunachal Pradesh – An Analysis of Supply Side

Likha Eicher, S K Jena

International Journal of Management Studies (IJMS), 2018, V(3(1), ,

31

Indigenous Knowledge, Inclusive Innovation and Entrepreneurial Success of Sambalpuri Handlooms: An Analysis

K Das, S K Jena

International Journal for Research in Engineering Application & Management (IJREAM), 2018, 4(3), ,

32

Supply Chain and Value Analysis of Large Cardamom in Arunachal Pradesh – An Analysis

S Kri, S K Jena

International Journal of Environment, Ecology, Family and Urban Studies (IJEEFUS), 2018, 8(6), 19-26,

33

Cost Benefit Analysis of Large Cardamom Cultivation in Anjaw District of Arunachal Pradesh

S Kri, S K Jena

Indian Journal of Economics and Development (IJED), 2019, 7(1), ,

34

Micro-Entrepreneurial Growth and Micro-Credit Programmes (MCPs) in Odisha: An Inter-District Comparative Analysis

S K Jena,

International Journal for Research in Engineering Application & Management (IJREAM), 2019, 5(1), ,

35

Inconsistent Banking Accessibility in Odisha – A Comparative Analysis across the Revenue Zones

S Nanda, SK Jena, J K Parida

Orissa Journal of Commerce, 2020, XXXXI (Annual Conference Special Issue), 100-115,

36

Changing Dimensions of Training & Development in Indian Banking Sector – A Comparison Across the Ages

M Nayak, S K Jena

Orissa Journal of Commerce, 2020, XXXXI (Annual Conference Special Issue), 314-341,

37

Effectiveness of Training: A Comparative Analysis of Public and Private Sector Banks in India

Mamun Mousumi Nayak, S K Jena

Indian Journal of Commerce, 2021, 74(3), ,

38

Attitudes of Educated Youth of the Social Studies Unit toward Entrepreneurship

Debajyoti Sarakar, S K Jena

International Journal of Food and Nutritional Sciences, 2022, 11(7), 4239-4250, 10.48047/IJFANS/V11/ISS7/331

39

Relationship Between Credit Usage and Savings-Investment Behavior of Indigenous Households in Assam

Sabita Bhagabati, S K Jena

Journal of Management and Entrepreneurship, 2023, 17(2), 1414-1425,

40

Sustainable Women Entrepreneurship: A Study on Muga Silk Entrepreneurs in Sualkuchi Village of Assam

Sabita Bhagabati, S K Jena

Srotaswini, 2023, VI, 22-42,

41

GST Adaptation among Small Scale Industries (SSIs) of Ambattur Industrial Estate, Chennai

P Rashmi, S K Jena

The Management Accountant, 2023, 58(7), 72-75,

42

The Impact of Entrepreneurial Competency on Educated Youths: A Pathway to Sustainable Development

Debajyoti Sarakar, S K Jena

ShodhKosh: Journal of Visual and Performing Arts, 2024, 5(5), , 10.29121/shodhkosh.v5.i5.2024.1617

43

Are Women SHG Members Financially Socialized? Scientific Mapping of Financial Socialization of Women SHG Members

S Nanda, S K Jena

Indian Journal of Commerce, 2025, 78(1), 307-330,

44

Sectoral Analysis of Micro-enterprises in the Golden Triangle Region of Orissa – An Analysis

S K Jena, J K Parida

Utkal Business Review, 2007, 20, 94-118,

45

Sustainable Livelihood for Informal Workers – A Case Study of Appliqué Workers of Orissa

S K Jena, H Mohapatra

Orissa Review, 2009, VII, 26-35,

46

Sustainable Micro-entrepreneurship: Role of Microfinance in Development of MSEs in KBK Districts

S K Jena, J K Parida

Utkal Business Review, 2009, XXII, 1-26,

47

A System Approach to Develop a Sustainable Marketing Strategy through SCM in Micro-enterprises of Orissa – An Analysis

S K Jena, J K Parida

Utkal Business Review, 2010, XXIII, 1-24,

48

Traditional Attires in the Era of Globalization - A case study of LPG Affected women handloom artisans of Bargarh district

S K Jena,

Utkal Business Review, 2011, XXIV, 157-173,

49

Financial Inclusion and Sustainable Livelihood for Tribal Artisans of KBK districts of Odisha – A Suggestive Model

S K Jena,

Research Promoter, 2014, IV(4), 45-51,

50

Woman Empowerment Through Microenterprises – A Case Study of Malkangiri District of Odisha

S K Jena,

Utkal Business Review, 2014, XXVII, 81-99,

51

Male vs. Female Entrepreneurs in Urban Informal Sector of Odisha- A Comparative Psychographic Analysis

S K Jena,

GE-International Journal of Management Research (GE-IJMR), 2015, 3(9), 82-96,

52

Impact of Livelihood Programmes on Urban Women Employability in 24 South & North Parganas Districts of West Bengal – An Analysis

S K Jena, K G Das

Research Promoter, 2015, V(V), 84-107,

53

“Whys and Wherefores” of the Cynicism of MGNREGS’ Success in Arunachal Pradesh: An Analysis

S K Jena,

Utkal Business Review, 2015, XXIX, 114-126,

54

Last Mile Delivery for Financial Inclusion in Rural Arunachal Pradesh: A Strategic Model

S K Jena, K G Das

Malaysian Management Review, 2018, 52(2), 11-32,

55

Eco-organic Tourism–A New Era of Sustainable Agro-entrepreneurship in Arunachal Pradesh

P Norbu, S K Jena

Srusti Management Review, 2019, XII(I), 40-48,

56

Coping Strategies for Job-Related Stress among Government Employees of Assam – A Comparative Analysis Across Gender

R Kalita, S K Jena

International Journal of All Research Education and Scientific Methods (IJARESM), 2022, 10(3), 857-863,

57

Gender and Job-Related Stress in the Government Sector of Assam, India – A Comparative Analysis

R Kalita, S K Jena

International Journal of Research and Analytical Reviews (IJRAR), 2022, 9(1), ,

58

Emerging Prospects and Challenges of Financial Inclusion of India - A Critical Review

S Nanda, S K Jena

International Journal of Finance, Entrepreneurship & Sustainability (IJFES), 2022, 2(1), 60-79,

59

The Evolving Role of Artificial Intelligence and Big Data Technology in Enhancing Organizational Marketing

SOMANCHI HARI KRISHNA, MADHAV SARASWAT, SANJEEB KUMAR JENA, NISHANT KUMAR SINGH, T. CH. ANIL KUMAR, AJAY KUMAR GARG

Manager -The British Journal of Administrative Management (ABDC Indexed Journal), 2022, 58(Special Issue 06), ,

60

A Study on Management of Household Expenditure and Savings-investment in selected Households in Guwahati City

Sabita Bhagabati, S K Jena

Northeast Journal of Contemporary Research, 2022, 9(1), 68-75,

61

Information seeking Behaviour of Household Investors – A Study of Kamrup and Kamrup-Metropolitan District, Assam

Sabita Bhagabati, S K Jena

PDUAMT Business Review, 2022, IV, ,

62

Financial Socialisation and Promotion of Financial Inclusion, among Women Self Help Group Members: An analysis

S Nanda, S K Jena

Journal of Informatics Education and Research (ABDC Indexed Journal), 2024, 4(1), , 10.52783/jier.v4i1.615

63

Stress Management in the Banking Sector

Bapuji Charan Swain, J K Parida, S K Jena

Journal of Informatics Education and Research (ABDC Indexed Journal), 2024, 4(3), 1483-1492,

64

Digital Divide & Agricultural Sector in Indian Context—An Overview

P.K. Paul, Ritam Chatterjee, Nilanjan Das, Ricardo Saavedra, S.K. Jena

International Journal of Social Sciences (ABDC Indexed Journal), 2024, 13(2), , 10.46852/2249-6637.02.2024.6

65

Competency to Career: An Exploratory Study on Youth Entrepreneurship in Assam

Debajyoti Sarakar, S K Jena

International Journal of Sciences and Innovation Engineering, 2025, 2(5), 625-634, 10.70849/ijsci

66

Youth in Transition: A Study of Entrepreneurial Competency and Institutional Support in Assam

Debajyoti Sarakar, S K Jena

International Journal of Research Publication and Reviews, 2025, 6(5), 15319-15326,

67

Determinants of Financial Literacy among College Students in Assam

Debajyoti Sarakar, S K Jena

International Journal of Research and Review, 2025, 12(9), 589-602, 10.52403/ijrr.20250957

68

Exploring global research trends in sustainability and balanced scorecard: A bibliometric Analysis

Nandan Sarma, S K Jena

International Journal of Applied Science and Engineering, 2025, 13(1), 117-130, 10.30954/2322-0465.1.2025.11